Parliament Hill, a UK-based provider of benefits for membership organisations, has acquired Club Marketing Services (CMS), Ireland's leading provider of discount and benefits programmes to membership associations, unions, and employers. The acquisition expands Parliament Hill's presence in Northern Ireland and the Republic of Ireland whilst strengthening its capabilities across the UK membership benefits sector.

Be Beez International reported that the combined organisation will serve more than 150 associations, unions, and employers across the UK and Ireland.

Founded in 2007 by entrepreneur Kathie Edwards, CMS works with membership organisations and employers across Northern Ireland, the Republic of Ireland, and the wider UK to deliver tailored benefits and discount programmes. Best known through its Membership Plus and Perks brands, CMS has built a reputation through locally sourced offers and national discount programmes delivering value to members and employees.

Gautam Sahgal, executive chair of CSMA Benefits (Parliament Hill's parent organisation), said: "Club Marketing Services has built a strong reputation in ROI, NI and across the UK by delivering real value to membership organisations, employers and their members. This acquisition strengthens Parliament Hill's position in the membership, union and employer benefits sector and expands our presence in a region where CMS is widely recognised as a market leader."

Joel Tobias, chief executive officer of CSMA Benefits, said: "CMS is a natural strategic fit for Parliament Hill. Both organisations share a clear focus on helping membership associations, unions and employers engage their members and employees through compelling benefits platforms."

Read the full announcement on Parliament Hill's acquisition of Club Marketing Services and expansion strategy.